All about marketing technology
France’s data protection authority, the Commission nationale de l’informatique et des libertés, announced fines of 325 million and 150 million euros to Google and Shein, respectively, over alleged noncompliance with…
High inflation, recession fears and ongoing uncertainty are putting tremendous pressure on companies across industries. With marketing often viewed as discretionary, budgets now face unprecedented scrutiny from the C-suite. CMOs…
The 2025 holiday season won’t be business as usual. Consumers are bracing for higher prices, fewer discounts and continued supply chain hiccups. Add that one in four plans to spend…
In a 2-1 ruling, the U.S. Court of Appeals for the District of Columbia reinstated Federal Trade Commissioner Rebecca Kelly Slaughter to her position after she was removed by the…
HubSpot’s Inbound conference opened for business today on the coast opposite its usual home in Boston. With so much change hitting marketing in the past year, a new venue in…
Marketers today aren’t just swimming in data — they’re besieged by it. Every campaign, click and customer touchpoint continuously generates insight. But this data only matters when it’s activated. That…
Euractiv reports European Commission Executive Vice President for Tech Sovereignty, Security and Democracy Henna Virkkunen sent an open letter to U.S. Rep. Jim Jordan, R-Ohio, defending EU digital regulations, such…
Google’s role in everyday information seeking is shrinking, while AI tools – particularly ChatGPT – are quickly gaining ground. That’s according to a new Higher Visibility survey of 1,500 U.S.…
MOps professionals are the backbone of modern marketing. But somewhere between the constant pings, last-minute quick asks and dashboard emergencies, it’s far too easy to slide into a role that…