About Martech.surf

Our Mission

Martech.surf was born from a simple observation: the marketing technology landscape moves at breakneck speed, yet staying informed feels like trying to drink from a firehose. New tools, platforms, and privacy regulations emerge daily, and keeping up is a full-time job.

Our humble mission is to surface the most relevant developments in martech, adtech, privacy, and AI in marketing — so you dont have to spend hours scrolling through feeds to find what matters.

What We Cover

  • Advertising Technology — Programmatic, retargeting, and the evolving ad ecosystem
  • Privacy & Compliance — GDPR, AI Act, and the shifting regulatory landscape
  • AI in Marketing — How artificial intelligence is reshaping customer engagement
  • Analytics & Measurement — Attribution, privacy-preserving tracking, and data-driven decisions

Who We Are

We are a small team of technologists who believe in open source, privacy by design, and tools that empower rather than track. Martech.surf is our playground — a place to explore ideas and share what we learn along the way.

Welcome to the ride.