All about marketing technology
On Wednesday, the Trump administration demanded the three Democrat-appointed members of the Privacy and Civil Liberties Oversight Board resign. The three members were reportedly given an ultimatum to either resign…
Every year, the martech world is flooded with bold predictions about what’s next. But let’s face it: some of those predictions are never going to happen. Here are 10 martech…
What insights is your company missing because your teams don’t fully understand the data they rely on? In a world where data-driven strategies are key, brands must enable more team…
B2B intent data platform Bombora has announced integrations with Audigent’s private marketplaces (PMPs). Audigent, a part of Experian, is a data activation, curation and identity platform. Audigent’s Smart, Contextual and…
U.S. President Donald Trump’s revocation of the Biden administration’s executive order on AI signals an immediate reversal in U.S. policy around the rapidly changing industry. But much of the order’s…
It’s not easy to describe the Savannah Bananas to someone who hasn’t witnessed them in action. They are part baseball team, part traveling circus and 100% entertainment. The Bananas play…
Meta properties saw 15% ad spend growth in Q4 2024, while TikTok, facing an unknown future in the U.S., dropped 51 percentage points from Q4 2023 to 13%, according to…
Data enrichment provider Clay raised $40 million in a Series B expansion Wednesday, which gives the company a valuation of $1.25 billion. If data truly in the new oil, Clay…
The European Data Protection Board’s recently adopted updates to its pseudonymization guidelines outline the “legal and technical requirements” it considers necessary for effective pseudonymization, Bird & Bird International Data Protection…
The IAPP Research and Insights team created a Cybersecurity Law Basics infographic that offers an overview of cybersecurity law definitions and economic sectors where certain aspects of cybersecurity law apply.…