All about marketing technology
As we reach the midpoint of 2025, the marketing technology (MarTech) landscape continues to evolve at a breakneck pace. For businesses, marketers, and sales leaders, understanding where Chief Marketing Officers…
Brands don’t fail from a lack of data—they fail from failing to act on it. With the nonstop velocity of consumer expectations, trends, and threats, marketing and communications teams are…
Finland’s Office of the Data Protection Ombudsman fined University Pharmacy 1.1 million euros for allegedly using cookies and tracking technologies on its online platforms. That data was later leaked to…
“Stack follows strategy” is a well-known mantra. But how do you actually do it? Many teams claim it’s the right approach, but few can describe what the approach looks like…
Yes, this is a best practice guide… about writing a best practice guide. It’s delightfully meta, but for good reason. Best practices is one of those evergreen B2B buzzwords—always trending,…
Creating and managing online forms on your WordPress site can quickly become frustrating, especially when you’re juggling multiple tools, plugins, or custom code to get it right. Whether you’re collecting…
Building and scaling a meaningful social media presence can feel like shouting into the void—especially when you’re managing multiple platforms, trying to understand shifting algorithms, and struggling to keep up…
The U.S. International Trade Administration launched its international privacy certifications under the Global Cross-Border Privacy Rules and Global Privacy Recognition for Processors Systems. Organizations are eligible to obtain the certifications…
U.K. Information Commissioner John Edwards and Financial Conduct Authority Chief Executive Nikhil Rathi detailed collaborative efforts to bolster innovation and provide resources for organizations. The ICO and FCA said by…
Salesforce today announced a major update that integrates Slack more deeply into its platform. The idea is to let teams work in a unified environment—whether they prefer using Salesforce or…