All about marketing technology
South Korea’s Personal Information Protection Commission introduced its AI policy implementation plan aiming to promote AI innovation while protecting individuals’ personal data. Meanwhile, the PIPC signed an agreement with the…
Diversity and inclusion in marketing can improve business outcomes. Just as assembling a team from different personal backgrounds yields positive outcomes, a team with diverse career backgrounds can benefit a…
Taiwan’s Preparatory Office of the Personal Data Protection Committee extended the public comment period for the draft Personal Data Protection Act amendment to 18 Feb. The amendment covers requirements around…
Images help to build engaging online content, from stunning visuals on a homepage to detailed product shots in an ecommerce store. They grab attention, tell a story, and set the…
IAPP Managing Director, Washington, D.C., Cobun Zweifel-Keegan, CIPP/US, CIPM, offers his take on the latest privacy and AI governance developments in the nation’s capital and around the U.S. This week,…
This article was co-authored with Mike Froggatt, Senior Director, Analyst, at Gartner. Digital personalization is a double-edged sword. While it can significantly enhance customer experiences, it also risks alienating consumers…
With the resignation of Canadian Prime Minister Justin Trudeau as leader of the Liberal Party, efforts to pass Bill C-27 prior to a federal election being called this year appear…
IAPP Managing Director, Europe, Isabelle Roccia, CIPP/E, writes the European General Court’s decision against the European Commission’s data transfers compliance “could have significant repercussions, pending potential appeal proceedings.” Roccia said…
Setting proper expectations is an important part of any technology deployment. Customer data platforms (CDPs) are no exception. At the fall MarTech Conference, Kristina Kalpokaite, head of strategy for technology…
It’s frighteningly easy to poison a large language model (LLM). What’s even more unnerving is you don’t need access to do it. A new study from NYU scientists dives deep…