IAPP : Hamburg DPA releases ‘Bridge Blueprint’ paper for harmonizing GDPR, AI Act
The Hamburg Commissioner for Data Protection and Freedom of Information published a draft discussion paper titled “The Bridge Blueprint,” which offers recommendations for harmonizing regulations between the EU General Data…
Martech.org : Adobe makes AI agents and orchestrator generally available
Today, Adobe announced the general availability of its AI agents for Adobe Experience Platform (AEP) and AEP Agent Orchestrator, the platform layer for managing and customizing AI agents from Adobe…
IAPP : US state privacy enforcers conduct GPC noncompliance sweep
The California Privacy Protection Agency and attorneys general from California, Colorado and Connecticut launched a joint investigative sweep on suspected noncompliance with Global Privacy Control requirements under each state’s comprehensive…
IAPP : Internal versus external auditor: Assessing options for CPPA cybersecurity audits
Companies are actively preparing for the California Office of Administrative Law to formally approve the California Privacy Protection Agency’s new California Consumer Privacy Act regulations package, which contains requirements to…
Martech.org : Revenue teams struggle with execution, despite widespread AI adoption
AI adoption is accelerating among revenue teams, but a new report finds widespread breakdowns in execution, effectiveness and alignment. “The Go-To-Market Performance Gap Report” (registration required) from Highspot found these…
Martech.org : AI is the new OS — but marketers’ curiosity will decide its value
AI hype is following a well-worn path. During the dot-com boom, we were promised the internet would bring an overnight revolution. While it was revolutionary, some changes arrived quickly, but…
IAPP : New malware makes extortion easier for hackers
Wired reports on a new facet in online sexual extortion schemes where spyware can be used to take a picture of a person and any adult explicit content they may…
Martech.org : 4 ways AI is reshaping marketing operations (and how to prepare)
AI is transforming the daily operations of marketing teams in both B2C and B2B environments. If you’re a marketing ops professional or lead a team of MOps pros, understanding and…
Martech.org : 3 things you’ll only learn at the SAP Emarsys Loyalty Masterclass by Emarsys
Every sharp marketer wants the same thing: Customers who come back again and again, not because they’re bribed with discounts, but because they want to. Despite this, customer loyalty feels…
IAPP : US Supreme Court chief justice pauses Slaughter’s FTC reinstatement
U.S. Supreme Court Chief Justice John Roberts ordered a pause on the reinstatement of Federal Trade Commissioner Rebecca Kelly Slaughter, The Associated Press reports. Slaughter returned to work at the…