IAPP : CNIL issues third-party cookie fines totaling 475M euros
France’s data protection authority, the Commission nationale de l’informatique et des libertés, announced fines of 325 million and 150 million euros to Google and Shein, respectively, over alleged noncompliance with…
Martech.org : Agility is the new foundation of marketing infrastructure
High inflation, recession fears and ongoing uncertainty are putting tremendous pressure on companies across industries. With marketing often viewed as discretionary, budgets now face unprecedented scrutiny from the C-suite. CMOs…
Martech.org : Marketers must deliver value and trust to shoppers facing higher holiday prices
The 2025 holiday season won’t be business as usual. Consumers are bracing for higher prices, fewer discounts and continued supply chain hiccups. Add that one in four plans to spend…
IAPP : US appellate court issues ruling reinstating FTC’s Slaughter
In a 2-1 ruling, the U.S. Court of Appeals for the District of Columbia reinstated Federal Trade Commissioner Rebecca Kelly Slaughter to her position after she was removed by the…
Martech.org : HubSpot debuts a new AI playbook at Inbound as content marketing falters
HubSpot’s Inbound conference opened for business today on the coast opposite its usual home in Boston. With so much change hitting marketing in the past year, a new venue in…
Martech.org : How do you plan to activate insights in the AI era?
Marketers today aren’t just swimming in data — they’re besieged by it. Every campaign, click and customer touchpoint continuously generates insight. But this data only matters when it’s activated. That…
IAPP : Virkkunen defends European Commission’s digital rulebook enforcement against US pushback
Euractiv reports European Commission Executive Vice President for Tech Sovereignty, Security and Democracy Henna Virkkunen sent an open letter to U.S. Rep. Jim Jordan, R-Ohio, defending EU digital regulations, such…
Martech.org : ChatGPT, AI tools gain traction as Google Search slips
Google’s role in everyday information seeking is shrinking, while AI tools – particularly ChatGPT – are quickly gaining ground. That’s according to a new Higher Visibility survey of 1,500 U.S.…
Martech.org : 5 ways MOps can stop order-taking and start driving strategy
MOps professionals are the backbone of modern marketing. But somewhere between the constant pings, last-minute quick asks and dashboard emergencies, it’s far too easy to slide into a role that…
IAPP : Fair use or free ride? The fight over AI training and US copyright lawÂ
Copyright is a major AI policy issue and recent developments suggest that fair use in the context of AI may depend as much on the sourcing of copyrighted materials as…