IAPP : Instagram introduces sweeping privacy features for underage users
Instagram introduced privacy features for users under age 18, including making private accounts the default setting, enabling overnight notification limits and additional parental supervision tools, The New York Times reports.…
Martech Zone : How Much Content is Produced Online in 60 Seconds?
The internet has become an integral part of our daily lives in our increasingly connected world. But have you ever wondered how much activity occurs online in a single minute?…
Martech Zone : PipelinePRO: Build Your Ultimate Sales Machine
Staying on top of your sales pipeline can be the difference between thriving and merely surviving. Many entrepreneurs find themselves juggling multiple tools, struggling to keep track of leads, and…
Martech Zone : App: How to Run an A/B Test on Your Landing Page (Sample Size and Winner Calculators)
A/B testing, also known as split testing, is a powerful method used by businesses to compare two versions of a digital element to determine which one performs better. This can…
Martech.org : Using mobile measurement partners to drive bookings: Best of the MarTechBot
Best of the MarTechBot showcases the MarTechBot’s responses to prompts submitted by readers. See more about how marketers are using MarTechBot here. The language model is based on content from MarTech embedded on top…
IAPP : Meta to resume training AI models in UK following ICO input
Meta announced it will begin training its AI models using U.K. adults’ public posts, while incorporating feedback from the Information Commissioner’s Office to ensure transparency. After pausing model training after…
IAPP : Breton resigns from European commissioner post
European Commissioner for Internal Market and Services Thierry Breton announced his resignation in a letter accusing Commission President Ursula von der Leyen of an attempted ousting, Politico reports. Breton claimed…
Martech.org : How to align your martech COE with organizational and go-to-market goals
Establishing a martech center of excellence (COE) is essential for navigating modern marketing challenges. Think of it as the core of your marketing strategy, where all tools and processes support…
Chief Martec : Buying martech: what you love, what you hate, and who you trust (or not)
If you’re reading this blog, it’s a safe bet that you’ve been involved in buying — or selling — martech software. Probably quite a bit of martech software. So I…
Martech Zone : Is Social Commerce a Leading Payment Trend? 5 Ways To Adapt Your Strategy
Thanks to the rapidly increasing popularity of smartphones and platforms such as Facebook, Instagram, and TikTok, social commerce has quickly become part of our everyday lives. Social commerce is a…